WEAR2022 Virtual Event
Fashion Takes Action
2022

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Project Overview and Context
Due to the operating environment during the pandemic, the event was required to be delivered as a totally digital/live stream.
About "Fashion Takes Action"
Fashion Takes Action (FTA) is Canada's premiere non-profit organization dedicated to advancing sustainable fashion. The organization's mission is to remove barriers to sustainability and engage the fashion ecosystem to promote collaboration, innovation, and impact. Since 2007, FTA has worked toward a vision where responsible fashion is the norm, ethics and circularity are integrated into every garment, and sustainable fashion is accessible to everyone.
Execution and Core Deliverables
As the Technical Producer, I was responsible for ensuring the successful, real-time delivery of the digital stream. Key deliverables included managing the technical production and handling the essential task of show-calling (live production).
This required applying expertise in:
- Filming, Streaming, and Producing Live Events.
- Creative Content Production.
- Utilizing Post-Production Tools such as Adobe After Effects, Davinci Resolve and Adobe Premiere Pro.
The careful planning and execution ensured a successful virtual environment, transforming the space into a scene of engagement and learning through flawless execution.
Impact
The smooth delivery of this complex, fully digital event demonstrates expertise in technical leadership and production management, reinforcing my ability to create effective, emotionally resonant content. This role aligns with a history of directing and producing hybrid events and live streams for high-profile international conferences.